Thursday, March 4, 2010

Video marketing is an essential part of internet marketing that many people do not get it right from the very beginning. Most people rush into making videos without thinking about how to make it interesting and to a certain extend entertaining. If you are thinking of giving a good impression to your client, you want to launch into them at many different levels and make sure that it stays long in their memory.

Below are some tricks you can use to ensure success

1. Don't look like a muck shot

When you are making a video about a new product with you in it please look your best. First impressions do make a big difference. Even if they do not understand what you are trying to say, looking well dressed does draws people into your conversation and they will definitely try to get what you are saying. If you want to look like a muck shot, it is either you narrate about the product with your voice in the background or you don't do the video at all.

2. Generate curiosity

A presentation with you in the video can make it monotonous after a while. Create some variations in your videos. For example, unanswered questions or creating expectations halfway through the video does create suspense in your viewers. For example you can hint your viewers with lines like this "I am going to show you a secret that nobody has ever thought of it before.. " Letting your viewers wait until that moment where you finally reveal the answer or a bonus can draw their attention further and make them stay or watch the whole length of your video.

3. A good tone of voice

Remember you are talking to potential clients in your videos. You want to speak clearly and with flow. Develop variations in your tone of voice. If you want to talk faster, do it without a hurried feeling. Doing this and coupled with the right amount of information and the suspense you will definitely draw your viewers to your video presentation.

4. Capture your audience

You have to understand that even with your lips telling what you have to offer. There is also a non-verbal communication element to video marketing. Smile, look into the eyes of the webcam and have a good posture when delivering your video. You will gain confidence through your posture. Looking slumped up does give a different impression to your viewers. If you are having a discussion with another person on the video, make it interactive. Use your creativity to draw your viewers to what you have to say.

If you get most of this right, you will definitely see success. And of course with everything, practice makes perfect. You want to shoot so many videos until it becomes second nature to you.

To Your Success,

Bryan Wong YH

Labels: internet marketing, search engine marketing, video marketing

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Take the right steps to your home based business now
Copyright © Bryan Wong, earnmoney-fromhome.com

You might ask. How do you earn money from home? How do you have a successful home based business? There are many reasons why people venture into a home based business. They want to escape from the rat race they hate their 9 to 5 jobs, they hate working in a cubicle 24/7, they hate their bosses or some can only make enough money to survive but have barely enough to spend for anything else.

 Most people want to break out of their boring routine where they will most likely spend the next 30-40 years of their life doing almost the same thing although they might go up their career ladder and become bosses or CEOs one day.

If you are one of these people, chances are you might end up really frustrated, exhausted and you’ll be wondering what you have achieved working in such an environment for three to four decades of your life. Some would choose to continue with this daily routine while some want to try something else that may change the direction of your life which brings us back to the question of what is a home based business?

Basically a home based business does not necessarily mean working online from home to make money. You can have a business without using the internet for example people who are into AMWAY, Herbalife etc can make a living through a business all run from home.

What is essential in running a home based business? For the purpose of this website, let’s focus on a home based business using the internet.

If you want to earn money from home online, you must have the right mindset. As with all businesses, having the right mindset does make a whole lot of difference and this can be exemplified in people who are successful and those who have not make any money online.

What is this right mindset?

The answer to that encompasses a lot of things. But there are a few things you need to be successful.

The first is identifying a reason why you want to have a business at home. What is that single drive that motivates you to do something totally different than all the people around you. Is it curiousity? You are sick of your day to day job in the office? You want a better quality of life? For me I definitely want a better quality of life. I don’t want to be caught up in a mechanical lifestyle where all I do is work and have no time to myself and most importantly to the people I care about, my wife, my family. The important thing to note here is setting up a business online to earn money from home is not as easy as it seems. It is pure hard work. If you have seen all the gimmicks and testimonials of all those who have been successful, you have to wonder how they started. Did they start making thousands of dollars on the first day? The answer is a resounding NO.

Once you have the drive or motivation to start an online home based business, you need to take action. So many people are interested in earn money from home but they fail to take action. Words without action equates to nothing. As long as no action is taken, nothing changes.

So many people are “looking outside the ring” and afraid to enter. As Stone Evans put it, you must be willing to take the leap! Take action and learn from your mistakes. No Internet Marketer in the world became successful without making mistakes and learning from it. With every step you take to change things or improve you go one step further.

You may have doubts about whether or not this is a good time to start a business, or you may doubt your current level of marketing skill or knowledge or personal confidence to start a business. That is only natural and it is good to be cautious. 

However, you must also be careful not to let your self-doubts hold you back from achieving your dreams and aspirations. Remember if you have doubts, people who are successful today once had theirs too but they took action and they were willing to take steps to change.

Taking action without having a sense of confidence or faith in what you are doing does not help you either in your business. I am talking about believing in yourself. If you don’t believe that you can do it, then you can’t do it. I’m sure you have heard about the law of attraction.

I personally don’t believe everything that’s been said in Rhonda Byrne’s discovery of “The Secret”. But essentially, the whole idea of the law of attraction is you are what you think. If you think that you are going to fail than you most certainly will fail. I won’t go into the details of all the psychology behind this. To put this into perspective, if you believe you can succeed in your business, you will succeed but remember to take action. Having a strong sense of belief, taking action and identifying why you want to start an online home based business will certainly keep you in the right direction to earn money from home.

To Your Success!

Bryan Wong

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